Our own Robert Dilenscheider, author of The AMA Handbook of Public Relations, presented a webcast with our parent the American Management Association last week, and you can listen to a FREE archived version of “Corporate Communications in a 2.0 World.” So sign up to learn the importance of promoting your business and advancing your agenda using new technological resources.
Today you’re at a crossroads—constantly forced to gauge the right mix of traditional outreach and new media technologies to seamlessly and successfully advance your brands and increase your bottom line.
Your company’s success is heavily reliant on how it portrays itself on the Web. During this Webcast, Robert Dilenschneider will give you a clear understanding of the means necessary to advance your agenda using the latest communication and social media tools.
Click HERE to join the webcast.
For more information on The AMA Handbook of Public Relations click HERE.
Robert L. Dilenschneider is the founder and principal of The Dilenschneider Group, a public relations and communications consulting firm. He is the former president and chief executive officer of Hill and Knowlton, Inc. and the author of many books including Power and Influence. He is a member of the Public Relations Society of America, the International Public Relations Association, the Council on Foreign Relations, the U.S.-Japan Business Council, the Economic Clubs of New York and Chicago, and the Florida Council of 100 and a Fellow to the International Association of Business Communicators. In recognition of his contribution in promoting New York City, Dilenschneider received the City’s Big Apple award.