Our American Management Association New Media Team will be doing a webcast with Jennifer Prosek, author of Army of Entrepreneurs: Create an Engaged and Empowered Workforce for Exceptional Business Growth, next week. She will be sharing how entrepreneurs and managers can unlock the full potential of their staff.
Creating an Engaged Workforce
March 2, 2011 12:00 PM – 1:00 PM EST
Are you ready to unlock the full potential of your staff?
If so, it’s time to consider a breakthrough leadership strategy. This Webcast explores a new approach – building an “Army of Entrepreneurs — that engages and empowers employees, creating a company rich with rainmakers, innovators and creative thinkers.
What You Will Learn
The good news is that entrepreneurial behavior is teachable. This program explains how to give your employees the tools, freedom and encouragement they need to be successful, to fully develop their talents and pursue their passions. It covers:
- How to transform your employees from staff members to soldiers, from order takers to entrepreneurs
- How to create incentives that keep on giving across each employee’s career
- Ways to align an individual’s goals with the company’s bottom-line objectives
- Advice on recruiting, training, and retaining entrepreneurial employees
- How to measure success
- And much more
The payoff can be huge. If you are looking for a growth engine, a source of innovation and an insurance policy against downturns and unexpected dips in the economy, plan to attend this Webcast.
While attending this program is FREE, reservations are required.
Click HERE to register for the webcast.
Click HERE to learn more about Army of Entrepreneurs.
Jennifer Prosek is the founder and CEO of CJP Communications, a leading international public relations and financial communications consultancy with offices in New York, Connecticut and London. Prosek built the firm using a management strategy she developed called an “Army of Entrepreneurs.” The “Army” model is the subject of her first book, Army of Entrepreneurs: Create an Engaged and Empowered Workforce for Exceptional Business Growth.
CJP and Prosek have won numerous honors. CJP was named an Inc. 5000 Fastest-Growing company. Recognized as one of the “Top Places to Work in PR” by PR News, it was named “Small Agency of the Year” by The Holmes Report.
Prosek was a finalist for the 2010 Ernst & Young Entrepreneur of the Year Award. She was also named an “Emerging Power Player” by PR Week magazine, which lauded her for “combining an MBA education and instinct.” She is a member of the Arthur Page Society, which includes chief communications officers from major corporation and CEOs of leading public relations agencies.
Prosek lectures frequently at leading business schools, including Columbia, and entrepreneurial and business groups, such as the Yale Chief Executive Leadership Institute.