There’s a common misconception that business analytics has to be complicated. But if non-tech business professionals are able to incorporate simple data analysis into their day-to-day workflow, might they be able to derive valuable, decision-enabling insight from that data? Author Piyanka Jain sat down with the AMA Edgewise team to discuss some of these ideas from her co-authored book, Behind Every Good Decision: How Anyone Can Use Business Analytics to Turn Data into Profitable Insight.
It can be nerve-wracking to make decisions. How will you know if it’s the right decision? Sometimes you can’t know until it’s already too late. Piyanka Jain, in her new book Behind Every Good Decision, co-written by Puneet Sharma and published by AMACOM, offers a framework to sort through all the data and make the most informed decision possible.
Piyanka Jain is President and CEO of Aryng, a management consulting company focused on analytics for business impact.