AMA Talks with Paul J. Zak on TRUST FACTOR

Paul J. Zak, author of the forthcoming TRUST FACTOR: The Science of Creating High-Performance Companies (AMACOM January 2016), recently visited the American Management Association offices to discuss the science behind trust and how companies can put it into action.

Paul J. Zak, Ph.D. is the founding Director of the Center for Neuroeconomics Studies and Professor of Economics, Psychology, and Management at Claremont Graduate University. He was part of the team of scientists that first made the connection between oxytocin and trust—and his TED talk on the topic has received over a million views. He has appeared on CNN, Fox Business, Dr. Phil, Good Morning America, ABC World News Tonight, and is the author of The Moral Molecule.

Enjoy! For more AMA Talks with AMACOM authors, please click here.

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