Category Archives: Podcasts

Podcast: Stephen Woessner on Profitable Podcasting

Podcast consumption has been on a steady uptick and isn’t going anywhere. Hosting a podcast is a great form of publicity and business development for even the smallest business owners but getting started can be daunting. Stephen Woessner, author of Profitable Podcasting: Grow Your Business, Expand Your Platform, and Build a Nation of True Fans, published by AMACOM, shares some ideas to allay your biggest fears about starting your own podcast.

ProfitablePodcastingPodcasting offers rich opportunities, especially if you get in early and do it right. Based on the author’s  experience building a $2 million venture from scratch, Profitable Podcasting lays out the precise formula for creating, launching, marketing, and monetizing podcasts in any industry.

Listen to Stephen Woessner on the Edgewise Podcast!

Woessner

Stephen Woessner is founder and CEO of the digital marketing agency Predictive ROI, and host of Onward Nationthe top-rated daily podcast for business owners.

 

 

 

Listen to more interviews with AMACOM authors on the AMA Edgewise Podcast.

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Podcast: Victor Prince on Walking The Camino Way

The Camino Way is a trail across Spain that take a dedicated hiker a month of 15 miles days to traverse. As Victor Prince walked the trail he reflected on his life, both at home and at work, and came away with seven leadership lessons inspired by his journey. He shares these lessons on the AMAEdgewise podcast and in his new book, The Camino Way: Lessons in Leadership from a Walk Across Spain, published by AMACOM.

CaminoWayChallenged to walk the Camino, Victor Prince began his trek as one person: driven, work-focused and highly competitive, and he finished it a very different one: more balanced, more caring, and more present in the moment. In this transformative book he guides readers on their own Camino, translating his experience into seven essential leadership lessons inspired by the values emblazoned on the back of every pilgrim’s passport.

Listen to Victor Prince on the Edgewise Podcast

PrinceVictor Prince (Indianapolis, IN) is a leadership consultant and speaker. He previously served as COO of the US Consumer Financial Protection Bureau and strategy consultant with Bain & Company. He holds an MBA in Finance from Wharton.

 

 

 

 

Listen to more interviews with AMACOM authors on the AMA Edgewise Podcast.

Podcast: G. Michael Campbell on Ensuring Project Success

G. Michael Campbell  joins the AMA Edgewise team to talk about his new book Succeeding with Senior Management: Getting the Right Support at the Right Time for Your Project published by AMACOM. “One of the things that I think is very important for project managers to understand is that at the highest level of these organizations it really is all about politics. We probably wouldn’t want to think about it that way, but it really is…and the perception of strength and weakness at that level carry a great deal of weight. So if there is perception, that your sponsor does not appear to be in control of the project, or there is a negative attitude out there surrounding the project, there is a political price to be paid by the sponsor. ”

SucceedingWithSrMngmt

Succeeding with Senior Management: Getting the Right Support at the Right Time for Your Project identifies and solves an ongoing problem for project managers how best to communicate with upper management in a way that gains their support.  Among the hundreds of books on how to run a project, none focus on this essential component of successful projects—and common source of struggle and setbacks. This is the first book to explain how to communicate and engage with senior management using a strategic perspective that resonates with them.

Listen to G. Michael Campbell on the Edgewise Podcast

Campbell,Michael

G. Michael Campbell, PMP is a frequent presenter to sold-out project management audiences who has managed global projects for Fortune 500 executives. He is also the author of The Complete Idiot’s Guide to Project Management and Communication Skills For Project Managers (AMACOM Books)

Listen to more interviews with AMACOM authors on the AMA Edgewise Podcast.

Podcast: Rosanne A. Thomas on How To Navigate the Business World With Poise and Tact

Rosanne A. Thomas, author of Excuse Me: The Survival Guide to Modern Business Etiquette joins the AMA Edgewise team to discuss workplace culture. Rosanne shares the importance of social interactions and social skills people need to be paying attention to, as well as why companies should support civil interaction between people in the workplace.

ExcuseMe

In the world of social media we need a modern Emily Post more than ever. Enter Rosanne Thomas with her book Excuse Me on how to navigate the business world with poise and tact. She joins us  with some of her tips from her new book, published by AMACOM, and make sure to sign up for her American Management Association webcast with even more ideas on manners in the 21st century.

Listen to Rosanne A. Thomas on the Edgewise Podcast

Thomas,Rosanne

Rosanne J. Thomas is founder and president of Protocol Advisors, Inc., providing business etiquette and international protocol training to professionals at some of the most respected organizations in the world. She also helps prepare students at top colleges and universities to achieve the highest degree of workplace success. She is author of Excuse Me: The Survival Guide to Modern Business Etiquette.

 

 

Listen to more interviews with AMACOM authors on the AMA Edgewise Podcast.

Paul Smith on Selling with a Story

Jacket cover of Sell with a Story by Paul Smith Paul Smith recently sat down with the AMA Edgewise team to discuss his book, SELL WITH A STORY: How to Capture Attention, Build Trust, and Close the Sale (AMACOM September 2017). Storytelling is one of the most powerful tools in any salesperson’s arsenal, and Smith shares how to put it to use at any stage in the sales cycle for maximum results.

Paul Smith, author of Lead with a Story and Parenting with a Story, has come out with a third installment of the series: Sell with a Story. He joins us to talk about how to set aside a portion of your sales pitch to tell stories to make your selling even more effective.

Listen to Paul Smith on the AMA Edgewise Podcast.

Paul Smith, author of Sell with a Story

 

Paul Smith is a popular speaker and expert trainer on business storytelling techniques. A former Procter & Gamble executive, his clients include Hewlett Packard, Bayer Medical, Progressive Insurance, Walmart, and other distinguished companies. As the author of Lead with a Story, his work has been featured in The Wall Street Journal, Inc., Time, Forbes, The Washington Post, Success, and Investor’s Business Daily.

 

Listen to more interviews with AMACOM authors on the AMA Edgewise Podcast.

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